MAG® - The High Performance Ice Melter

Safer for people, pets, concrete, and the environment

MAG® is Safer for People and Pets
Peace of mind for parents and workers. Safety, whether at home or at the workplace is a critical issue. MAG’s very low toxicity (almost three times less toxic than common table salt and eight times less toxic than calcium chloride) makes it much safer to use around the home and workplace. And, unlike some ice melters, MAG won’t burn or irritate the skin. Peace of mind for pet owners. Wintry weather won’t keep dogs or cats inside. With MAG, there’s less worry about pets licking their paws when they return from a walk. MAG is actually used in farm feedstocks as a mineral supplement.

MAG® is Safer for the Environment
The active ingredient of MAG® is magnesium chloride, a compound used in a range of products including animal feeds and fertilizers. MAG® is less toxic than baking soda and is almost three times less toxic than salt. Because MAG® contains lower chloride levels than other salts, chloride runoff into the environment is greatly reduced. Since MAG® is not exothermic, workers who handle MAG® will not feel the burning often encountered with the use of other dust control products. In fact, many people travel to the Dead Sea to experience the skin soothing properties of Magnesium Chloride. MAG® is safer to use around vegetation, pets and farm animals, and does not leave any unsightly residue that can be tracked indoors.

MAG® is Safer on Concrete
The use of most ice melters sometimes results in damage to concrete sidewalks and driveways. Thus, when choosing or recommending an ice melter, keep this in mind: Independent tests conducted by the National Reseach Council’s Strategic Highway Research Program (SHRP) show that Calcium Chloride caused 26 times more chipping and scaling than MAG. Sodium Chloride (rock salt) caused 63 times more chipping and scaling. Two additional independent tests by the Virginia Department of Transportation and the Swedish VTI confirm SHRP’s findings that MAG is significantly safer on concrete.

We welcome distributor inquiries. Make Meltsnow.com your partner in dust control by contacting us today at 508.520.3900!

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